Automatic ICE™ Systems Privacy Policy.
Last Updated: April 14, 2026
This Privacy Policy describes how Automatic ICE™ Systems (the “Sites”, “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://automaticice.com/ or https://store.automaticice.com/ (the “Sites”) or otherwise communicate with us (collectively, the “Services”).
By using or accessing the Services, you agree to this Privacy Policy. If you do not agree, please do not use the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. We will post updates on this page and revise the “Last Updated” date.
How We Collect and Use Personal Information
We collect personal information from various sources depending on how you interact with us. We use this information to:
- Provide and improve our Services
- Process transactions and fulfill orders
- Communicate with you
- Send marketing communications (where permitted)
- Detect and prevent fraud
- Comply with legal obligations
What Personal Information We Collect
Information You Provide Directly
- Name, address, phone number, email
- Billing and shipping information
- Account credentials
- Purchase and order details
- Customer support communications
Information Collected Automatically
- IP address
- Browser and device information
- Usage data (pages viewed, interactions)
- Cookies and tracking technologies
Information from Third Parties
- Service providers (e.g., eCommerce platform providers, payment processors)
- Analytics and advertising partners
Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Operate and improve our website
- Remember preferences
- Analyze traffic and usage
- Support marketing and advertising
You can control cookies through your browser settings. Disabling cookies may affect functionality.
How We Use Your Personal Information
We use your information to:
Provide Products and Services
Process payments, fulfill orders, manage accounts, and handle returns.
Marketing and Advertising
Send promotional communications and display relevant ads.
Security and Fraud Prevention
Detect and investigate suspicious or illegal activity.
Customer Support
Respond to inquiries and improve user experience.
SMS Communications and Consent
By providing your mobile phone number and opting in, you consent to receive SMS messages from Automatic ICE™ Systems related to your account, orders, customer service, and promotional offers (if applicable). Message frequency may vary. Message and data rates may apply.
You may opt out at any time by replying STOP. For assistance, reply HELP or contact us directly.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Your SMS consent and phone number will not be sold or shared except as necessary to deliver messaging services through trusted providers.
How We Disclose Personal Information
We may share your personal information with:
- Service providers (payment processors, shipping, IT, analytics)
- Marketing and advertising partners
- Affiliates within our corporate group
- Legal authorities, when required
We may also share information during business transactions, such as mergers or acquisitions.
Notwithstanding the above, mobile phone numbers and SMS opt-in data will not be shared with third parties or affiliates for marketing or promotional purposes.
Data Retention
We retain personal information only as long as necessary, including:
- Order data: for legal and tax obligations
- Account data: until account deletion
- Marketing data: until you opt out
Security
We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure.
Your Rights and Choices
Depending on your location, you may have the right to:
- Access your personal data
- Request deletion
- Correct inaccurate data
- Opt out of targeted advertising or data sharing
- Request data portability
- Withdraw consent
To exercise your rights, contact us using the details below.
We will not discriminate against you for exercising your rights.
Do Not Track Signals
Some browsers offer “Do Not Track” signals. Currently, we do not respond to these signals due to lack of a consistent industry standard.
Children’s Privacy
Our Services are not intended for children under 13, and we do not knowingly collect their personal information. If you believe a child has provided us with personal data, please contact us.
Third-Party Links
Our Sites may contain links to third-party websites. We are not responsible for their privacy practices.
International Users
Your information may be processed in the United States and other countries. Where required, we use appropriate safeguards for international data transfers.
Contact Us
If you have questions or wish to exercise your rights, contact us:
Automatic ICE™ Systems
12976 Maurer Industrial Dr
St. Louis, MO 63127
United States
Phone: (800) 325-3667
Email: [email protected]
Legal Bases for Processing (EEA/UK Users)
If you are located in the European Economic Area or the United Kingdom, we process your personal data under the following legal bases:
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests
- Your consent (where required)
Complaints
If you have concerns about how we handle your data, please contact us. You may also have the right to lodge a complaint with your local data protection authority.

